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Bachelor of Corporate Communication ( Hons )

Quest International University
Ipoh, Perak
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The Bachelor of Corporate Communication (Honours) programme provides students with a solid foundation in communication concepts, managerial practices, as well as strategic planning skills, media handling and public relations in an organisational context, to help them meet real-life scenarios and overcome future challenges. 

Besides learning key theories and relevant concepts that cover important aspects of corporate communication, they will also be given the opportunity to apply knowledge to face the real corporate world. These allow students to learn while engaging in hands-on exercises and assessments, guided by our experienced lecturers and industry experts.


Career Prospects
Marketing Communications:
  • Campaign Director
  • Consumer Affairs Specialist
  • Market Research Analyst
  • Event Organiser
  • Brand Manager
  • Conventions Planner
  • Media Liaison Officer

Public Relations:
  • Corporate Comm. Director
  • PR Specialist
  • Publicist
  • Consumer Advocate Negotiator
  • Community Affairs Director
  • Environmental Activist
  • Foreign Affairs Officer

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课程总结

入学期

Apr, Jul, Sept / Oct

总学费 (预计)

RM 41,500

课程为期

3 years

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  • English Proficiency  | (TOEFL) score of 500 OR (IELTS) score of 5.0 OR its equivalent
  • Matriculation / Pre-University / Sijil Tinggi Persekolahan Malaysia (STPM) programme or equivalent | Pass with a minimum of grade C (CGPA 2.0) in TWO (2) subjects AND a credit in English at SPM level
  • General Certificate of Education Advanced (“A”) Level Pass | A Level or equivalent with a minimum of grade D in TWO (2) subjects AND a credit in English at O level
  • Unified Examination Certificate (UEC) | Pass with a minimum grade B IN five (5) subjects including English
  • Recognised Diploma in a related field | Pass with a minimum CGPA 2.00 and a credit in English at SPM level or its equivalent
  • Other Qualifications | Other equivalent qualifications recognised by the Malaysian Government
Application Fees ( Non-Refundable ) - RM 100
University Registration Fees ( Non-Refundable ) - RM 300
Security Deposit Fee ( Refundable ) - RM 300
Total Registration Fee: RM 700


Yearly Payments
Student Health Insurance Fee - RM 500
Student Welfare Fee - RM 200
Library Fee - RM 300
Assessment Fee - RM 300
ICT Charges - RM 300
Total Yearly Payment: RM 1,600


Year 1 : RM 12,000
Year 2 : RM 12,000
Year 3 : RM 12,000
Total Tuition Fees : RM 36,000


Total Fees: RM 41,500
General Studies Subjects
  • TITAS* / Bahasa Melayu Komunikasi 2** (U1)
  • Hubungan Etnik* / Malaysian Studies 3** (U1)
  • Bahasa Kebangsaan A #/Communication Skills (U2)
  • Media Community (U3)
  • Community Service (U4)

University Courses 
  • English for Academic Purposes
  • Devices, Networks & Applications
  • Disciplined Entrepreneurship
  • Design Thinking
  • Co-curriculum Activities

Core Courses 
  • Introduction to Corporate Communication
  • Mass Media and Society
  • Communication Theory
  • Scripting for Media
  • Elective 1: Sociology / Introduction to Journalism
  • Persuasive and Strategic Communication
  • Marketing Communication
  • Rhetoric, Articulation and Persuasion
  • Media & Consumer Analytics
  • Elective 2: Social Psychology / Digital Photography & Videography
  • Personal Image Management
  • Corporate Writing
  • Media Law and Ethics
  • Visual Communication
  • Event Management
  • Communication Research
  • Introduction to Brand Management
  • Media Psychology
  • Crisis Management
  • Media Relations and Publicity Strategies
  • Globalisation and Communication
  • Research Project I
  • Corporate Social Responsibility
  • Managerial Communication
  • Innovative Media
  • Research Project II
  • PR Issues and Campaigns
  • Corporate Identity Management
  • Industry Training
免责声明：课程详情可能会不时更改。 请与相关院校联系以获取最新资讯。
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