Sales & Marketing Courses

Public relations, or PR, is the communication science that deals with delivering information from an organisation or public figure to a specific audience. PR specialists promote the goods, services or image of their clients, which include public figures, business and industrial enterprises, governmental bodies or non-profit organisations.

Law, or legal studies, comes into contact with almost every area of human life, touching upon issues relating to business, economics, politics, the environment, human rights, international relations and trade. It is telling that the first academic degrees developed were all related to law. As a law student, you can expect to learn how to tackle some of the most problematic – indeed, often seemingly irresolvable – conflicts and issues in modern society and morality.

Political science is the study of politics and power from domestic, international, and comparative perspectives. It entails understanding political ideas, ideologies, institutions, policies, processes, and behavior, as well as groups, classes, government, diplomacy, law, strategy, and war. A background in political science is valuable for citizenship and political action, as well as for future careers in government, law, business, media, or public service.

Broadcasting journalism, more commonly known as broadcast journalism, is a type of news reporting presented to the public electronically or by radio instead of being published in newspapers. Media in broadcast journalism includes television, radio, and the Internet.

The study of Communications include all types of channels to disseminate information such as TV, radio, the Internet, print materials and so on. Because of the vast subject it covers, a degree in Communications will open up many doors of opportunities, from a career in Marketing and Events Management to writing and even Advertising.

Provide a basic level of knowledge about major approaches to counselling and psychotherapy to students. The program will equip students with a basic level of knowledge and skills in working with different client groups and specific client issues. It will also introduce students to the ethical and professional issues faced by counselors in human service industries.

Marketing is a core business component in the aviation industry, where the environment is highly competitive and margins often low. Selling products and services in today's marketplace requires a specialized skill set and attention to industry needs. Sales and marketing courses provide basic to advanced-level aviation business knowledge in the areas of marketing channels, sales management, advertising, research, consumer behavior and communications.