Sociologist

Sociologists typically do the following:

Design research projects to test theories about social issues
Collect data through surveys, observations, interviews, and other sources
Analyze and draw conclusions from data
Prepare reports, articles, or presentations detailing their research findings
Collaborate with other sociologists or social scientists
Consult with and advise clients, policymakers, or other groups on research findings and sociological issues

Sociologists study human behavior, interaction, and organization within the context of larger social, political, and economic forces. They observe the activity of social, religious, political, and economic groups, organizations, and institutions. They examine the effect of social influences, including organizations and institutions, on different individuals and groups. They also trace the origin and growth of these groups and interactions.

Administrators, educators, lawmakers, and social workers use sociological research to solve social problems and formulate public policy. Sociologists specialize in a wide range of social topics, including the following:

Health
Crime
Education
Racial and ethnic relations
Families
Population
Gender
Poverty
Aging

Many people with a sociology background become post secondary teachers and high school teachers. Most others, particularly those with a bachelor’s degree in sociology, often find work in related jobs outside the sociologist profession as policy analysts, demographers, survey researchers, and statisticians.

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Sociologists typically have an interest in the Thinker, Creator and Helper interest areas, according to the Holland Code framework. The Thinker interest area indicates a focus on researching, investigating, and increasing the understanding of natural laws. The Creator interest area indicates a focus on being original and imaginative, and working with artistic media. The Helper interest area indicates a focus on assisting, serving, counselling, or teaching other people.

If you are not sure whether you have a Thinker or Creator or Helper interest which might fit with a career as a sociologist, you can take a career test to measure your interests.

Sociologists should also possess the following specific qualities:

Analytical skills. Sociologists must be able to carefully analyze data and other information, often utilizing statistical processes to test their theories.

Communication skills. Sociologists need strong communication skills when they conduct interviews, collaborate with colleagues, and present research results.

Critical-thinking skills. Sociologists must be able to think critically when doing research. They must design research projects and collect, process, and analyze information in order to draw logical conclusions about society and the groups it comprises.

Problem-solving skills. Sociologists’ research typically is focused on identifying, studying, and solving sociological problems.

Writing skills. Sociologists frequently write reports detailing their findings.

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

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Arbitrators, mediators, and conciliators help resolve conflicts outside of the court system by facilitating negotiation and dialogue between disputing parties.

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Editors plan, review, and revise content for publication.

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Lawyers advise and represent individuals, businesses, and government agencies on legal issues and disputes.

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Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

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Political scientists study the origin, development, and operation of political systems. They research political ideas and analyze governments, policies, political trends, and related issues.

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Psychologists study cognitive, emotional, and social processes and human behavior by observing, interpreting, and recording how people relate to one another and their environments.

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Public relations specialists create and maintain a favorable public image for the organization they represent. They design media releases to shape public perception of their organization and to increase awareness of its work and goals.

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Reporters, correspondents, and broadcast news analysts inform the public about news and events happening internationally, nationally, and locally. They report the news for newspapers, magazines, websites, television, and radio.

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Sales engineers sell complex scientific and technological products or services to businesses. They must have extensive knowledge of the products’ parts and functions and must understand the scientific processes that make these products work.

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Sales managers direct sales teams of organizations. They set sales goals, analyze data, and develop training programs for the sales representatives of the organization.

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Writers and authors develop original written content for advertisements, books, magazines, movie and television scripts, songs, and online publications.

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Sociologist

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