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Diploma in Marketing and Advertising

IACT College
Petaling Jaya, Selangor
Being one of the most established advertising diplomas in the country, you will be groomed to become a versatile professional in the creative industry specialising in advertising and marketing communications.


Why choose this course at IACT?
  • MQA accredited diploma
  • Advanced standing into Year 2 of the University of Sunderland BA (Hons) in Media, Culture & Communication
  • Advanced standing into Year 3 of the degree programmes offered by the University of Sunderland
  • The only diploma with a 50-50 balance of marketing and advertising, ensuring flexibility for advertising or marketing degree specialisations
  • Hybrid assessments - coursework 60% and examinations 40%


What can I do after I graduate ?
  • Advertising and Promotions Executive
  • Art Director
  • Account Manager
  • Brand Ambassador
  • Brand Strategist
  • Client Manager
  • Copywriter
  • Creative Director
  • Event Manager
  • Marketing Specialist
  • Market Researcher
  • Production Manager
  • Public Relations Manager
  • Strategy Planner

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课程总结

入学期

Jan, Apr, Jun, Aug, Nov

总学费 (预计)

RM 39,800 RM 32,000

课程为期

2.5 years

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  • 3 credits in SPM or IGCSE with a credit in English or
  • 3Bs in UEC or
  • IACT College Certificate in Communication Studies or
  • Other qualifications recognized by the Ministry of Education Malaysia

English Language Proficiency
  • SPM - Grade C
  • UEC - B6
  • IELTS - Band 5.0
  • IGCSE 1st Language - E
  • IGCSE 2nd Language - D
* Trial examinations/ forecast results are accepted
Promo Fee
Yearly Payment : RM 32,000

Yearly payment plan:
RM 17,900 (1st Payment- Year 1)
RM 19,900 (2nd Payment- Year 2)

Ez payment plan :
RM 7,900 +RM 1,600 x 20 months
Year 1
  • Advertising Principles
  • Communication English 102
  • Communication English 103
  • Computer Graphics
  • Creative Thinking
  • Introduction to Sociology
  • Marketing Principles
  • Marketing Research
  • Mass Communication
  • Media: Research, Strategy, Planning, and Buying
  • Presentation Skills

Year 2
  • Advertising Campaign Management
  • Brand Management
  • Consumer Behaviour
  • Digital Marketing
  • Creative Concept Development
  • Creative Process and Execution
  • Cross-Cultural Studies for Marketing and Advertising
  • Practical Training

Final Semester 
  • Contextual Studies
  • Portfolio Building
 
Electives - Choose any 2 *
  • Copywriting
  • Visual Communication
  • Integrated Marketing Communications
  • International Marketing

MPU Modules
MPU1
Malaysian Students: Pengajian Malaysia 2
International Students: Bahasa Melayu Komunikasi 1

MPU2
Bahasa Kebangsaan A / Problem Solving and Decision Making

MPU3
Study of Religions

MPU4
Serving Our Society (S.O.S.)
免责声明：课程详情可能会不时更改。 请与相关院校联系以获取最新资讯。
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