The BA (Hons) Mass Communication is a programme that fully train students for careers in fields such as advertising, corporate, institutional & electronic media, journalism, production management, public relations, telecommunications and visual communications.
Throughout the programme, students will be provided in-depth knowledge to keep pace with the ever-changing demands of the media and communications industry.
The programme also touches on economic, cultural, sociological and technological factors, which directly affects the policies and practices of today’s media.