Perincian Kursus
Badge

Bachelor of Business ( Hons ) International Business & Marketing

Taylor's University
Subang Jaya, Selangor
Kaunselor Sedia Ada!
This degree programme is designed to equip students with in-depth understanding of core concepts, practices and techniques of conducting business across the world, with a strong focus on marketing functions in organisations with international operations.

Ultimately, this programme will groom graduates with an innovative mindset who see dynamic business environments as opportunities, and are trained to make strategic marketing decisions in such environments.


OVERSEAS TRANSFER OPTIONS
We offer the option of completing your Bachelor of Bachelor of Business (Hons) International Business and Marketing with one of our established partner universities in Australia.

AUSTRALIA
QUEENSLAND UNIVERSITY OF TECHNOLOGY
  • Bachelor of Business (International Business)
    1+ 2 years or 2 + 1 years

MACQUARIE UNIVERSITY
  • Bachelor of Commerce (International Business)
    1+ 2 years

UNSW SYDNEY
  • Bachelor of Commerce
    1+ 2 years

UNIVERSITY OF SOUTH AUSTRALIA
  • Bachelor of Commerce (Accounting)
    1+ 2 years
  • Bachelor of Business (Human Resource Management)
    1+ 2 years
  • Bachelor of Business (Logistics and Supply Chain Management)
    1+ 2 years
  • Bachelor of Business
    1+ 2 years
  • Bachelor of Business (International Business)
    1+ 2 years
  • Bachelor of Business (Innovation and Entreprenuership)
    1+ 2 years
  • Bachelor of Business (Sports and Recreation Management) 
    1+ 2 years
  • Bachelor of Business (Tourism and Event Management)
    1+ 2 years
  • Bachelor of Business (Management)
    1+ 2 years
  • Bachelor of Commerce (Accounting)
    Bachelor of Business (Finance) 
    1+ 3 years
  • Bachelor of Business (Finance)
    1+ 2 years
  • Bachelor of Business (Economics, Finance and Trade)
    1+ 2 years

THE UNIVERSITY OF WESTERN AUSTRALIA
  • Bachelor of Commerce
    1+ 2 years

UNIVERSITY OF TECHNOLOGY SYDNEY
  • Bachelor of Business
    1.5 + 1.5 years
  • Combined Degrees - Bachelor of Business and Bachelor of Arts in International Studies
    1.5 + 3.5 years
  • Combined Degrees - Bachelor of Business and Bachelor of Creative Inteligence and Innovation
    1.5 + 2.5 years

Baca lebih lanjut mengenai Taylor's University

Subscribe BM!
Subscribe to get updates BM!
Ringkasan Kursus

Pengambilan

Jan, Mar, Aug, Oct

Jumlah Yuran (anggaran)

RM 102,518

Tempoh Kursus

3 years

Tidak pasti adakah kerjaya ini sesuai untuk anda?

Ikuti ujian psikometri PERCUMA kami untuk mengetahui sekarang!


PREREQUISITES
SPM / O-Level with Pre-U / Foundation
Pass SPM / O-Level or equivalent with 5 credits (including a Pass in Mathematics and English) for entry with pre-university / foundation qualification (Except for UEC)

SPM / O-Level with Diploma
Pass SPM / O-Level or equivalent with 3 credits (including a Pass in Mathematics and English) for entry with Diploma qualification.


ENTRY REQUIREMENTS
Taylor’s Business Foundation (TBF)
Pass with min. CGPA 2.00

Taylor’s Foundation in Arts (FIA)
Pass with min. CGPA 2.00

Taylor's Diploma in Business (DIB)
Pass with min. CGPA 2.00

Sijil Tinggi Persekolahan Malaysia (STPM)
Min. CC with CGPA 2.00

Unified Examination Certificate (UEC)
A Pass in UEC with min 5Bs including a minimum pass in Mathematics and English

A Levels
Min. EE or equivalent of min. 80 points

South Australian Matriculation (SAM)/SACE International
Min. ATAR 60

Canadian Pre-University (CPU)
Min. average of 60% in 6 subjects

International Baccalaureate (IB)
Min. 24 points and above in 6 subjects

Monash University Foundation Year (MUFY)
Min. 255 / 400

Note: Candidates without a pass in Mathematics and English at SPM level or its equivalent may be admitted if the STPM / Matriculation / Foundation / Diploma programme contains subjects in Mathematics and English that are equivalent and achieved higher at SPM level.


ENGLISH REQUIREMENTS
IELTS
Band 5.0

TOEFL
34 (Internet Based Test)

MUET
Band 3

UEC English
English B6

O-Level
Grade C

1119 (GCE-O)
Grade C

Taylor's EET
Overall Score 5.0

Taylor's IEN
Level 2 - Grade C

*All information is subject to change. The above entry requirements serve as a guideline. Readers are responsible to verify the information by contacting the university’s Admissions Department.
Approximate Total Fees:
Local Students: RM 102,518
International Students: USD 29,872
In addition to a solid grounding in business, this degree programme focuses on the development and delivery of an international marketing plan. This includes the ability to understand customers' needs and ensure customers' satisfaction, making it a key element to the success of any business.

PRIMARY MAJOR
This component consists of Common Core subjects, which are common modules across a discipline that provides the fundamental knowledge of the discipline.
 
Common Core
  • Business Communication
  • Business Ethics and Values
  • Business Law
  • Consumer Behaviour
  • Export Practices and Management
  • Integrated Marketing Communications
  • International Business Issues and Policies
  • International Finance
  • Introduction to Accounting
  • Introduction to Finance
  • Introduction to International Business
  • Introduction to Management
  • Macroeconomics
  • Microeconomics
  • Organisation Behaviour
  • Principles of Marketing
  • Project of Entrepreneurship Accelerator Project or Business in Context: Case Study
  • Quantitative Methods for Business
  • Research Methods
  • Services Marketing
  • Strategic Management
  • Transnational Management
  • Industrial Training or Industry Immersion


UNIVERSITY CORE
The Ministry of Education (MOE) requires all students to take Mata Pelajaran Umum (MPU) (i.e. General Studies) which is categorised under U1, U2, U3 and U4 within the duration of their studies. U1 modules are prescribed by MOE whereas U2, U3 and U4 modules are from a list of University Core Modules (UCM) prescribed as per the Programme Guide. 
 
  • MPU (U1a)
  • MPU (U1b)
  • MPU (U2)
  • MPU (U3)
  • MPU (U4)
  • Bahasa Kebangsaan A – only for Malaysian students who had not obtained a credit in SPM Bahasa Melayu or do not possess the SPM qualification.


COMPLEMENTARY STUDIES
The Complementary Studies component provides student the flexibility to study modules in a related or unrelated field from the same or different school to complement the Primary Major. It may be completed in a form of free electives, an extension, minors or a second major that typically requires at least one (1) semester of student learning time.

Electives
  • Brand Management
  • Contemporary Issues in Marketing
  • Cross Cultural Management
  • Doing Business in Asia
  • Entrepreneurship and Small Business
  • Interactive and Digital Marketing
  • Intercultural Communication
  • International Economic Theory and Policy
  • International Human Resource Management
  • International Marketing
  • International Trade and Multinational Business
  • Management Accounting
  • Management Information System
  • Market Analysis and Decision Making
  • Marketing Management
  • Organisational Studies
  • Production and Operation Management
  • Retail Marketing
 

*All information is subject to change. Readers are responsible for verifying information that pertains to them by contacting the university.
Penafian: Maklumat-maklumat kursus boleh berubah dari semasa ke semasa. Sila hubungi institusi masing-masing untuk mendapatkan maklumat terkini.
Mengapa gunakan Edumetry?
Entiti neutral
Kami adalah pihak yang berkecuali yang memberikan pendapat dan kandungan kursus, tidak mendorong anda untuk mendapatkan maklumat yang tidak perlu.
Perkhidmatan Percuma
Semua perkhidmatan kami diberikan kepada pelajar secara percuma
Profil Ujian Psikometrik
Kami adalah sistem ujian kerjaya pintar yang unik yang mengesyorkan kursus mengikuti profil keperibadian anda.
Menyokong edumetry

Tujuan Edumetry ialah untuk menggalakan pendidikan di Malaysia.

Sekiranya anda mendapati perkhidmatan percuma kami bermanfaat, sila menyokong kami dengan menggunakan semua ciri-ciri kami:

  • Ujian Psikometrik
  • Padanan Kursus
  • Menjadualkan Lawatan Kampus
  • Bercakap dengan Wakil
  • Permohonan Kursus

Dan tentu saja, kongsi edumetry dengan rakan anda!

Sokongan anda akan membantu mengekalkan Edumetry untuk generasi akan datang.


Saya berminat
Kembali ke Perincian Kursus
Whatsapp Button
Acara