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Diploma in Marketing Management ( DMM )

Axismatics Professional Institute
Kuala Lumpur, Kuala Lumpur
Our Diploma in Marketing Management (DMM) programme at Axismatics Professional Institute is designed to equip the graduates with the current and latest knowledge in marketing technique and management skills to improve sales in product or services, accomplish and groom our graduates into a marketing and management profession.

The programme syllabus covers both the strong base of foundation in areas related to how to make effective decision in order to profitably present marketing strategy and plan.   

The programme curriculum offers various innovative approaches to learning including seminars, expert guest speakers, case analyses, online business simulations, external consulting projects, and experiential excursions.

The programme provides a solid foundation, extensive and broad knowledge in marketing and management for our graduate to be get prepared into the degree in various field, i.e. Marketing, Entrepreneurship, Business Management, Business Studies and etc at various local institution where one must fulfil each and every conditions and special requirement set by different institution. 

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Course Summary

Intake

Jan, May, Sept

Course Fees (estimated)

RM 27,050

Course Duration

2.5 years

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  • SPM/UEC/O Level or
  • equivalent with a minimum of 3 credits
Application & Registration Fees ( Non - Refundable ) - RM 200
Deposit - RM 300

Course Fees :
Semester 1 - RM 4,000
Semester 2 - RM 4,000
Semester 3 - RM 2,500
Semester 4 - RM 4,000
Semester 5 - RM 4,000
Semester 6 - RM 2,500
Semester 7 - RM 2,500

Library & Resource Fees ( Per semester ) - RM 150
Intensive English Program - RM 800

MPU2153 ( MPU 1 ) - RM 200
MPU2213 ( MPU 2 ) - RM 200
MPU2223 ( MPU 2 ) - RM 200
MPU2313 ( MPU 3 ) - RM 200
MPU2413 ( MPU 4 ) - RM 200
Hostel Deposit - RM 200

Total Fees : RM 27,050
Program Syllabus: (Core and Common Course)
Marketing
  • Introduction to Marketing
  • Consumer Behaviour
  • International Marketing
  • Services Marketing
  • E-Marketing
  • The Principles of Selling
  • Sales and Negotiation Skills
  • Brand Marketing
  • Marketing Research
  • Strategic Marketing Management

Management
  • Introduction to Business
  • Entrepreneurship
  • Business Ethics and Corporate Governance
  • Introduction to Sustainable Development

Human Resource
  • Introduction to Human Resource Management

Information Technology
  • Introduction to Information Technology

English and Communication
  • English
  • Business Communication

Accounting
  • Introduction to Accounting

Economics and Mathematics
  • Introduction to Microeconomics
  • Introduction to Macroeconomics
  • Business Mathematics
  • Introduction to Business Statistics

MPU
  • Malaysian Studies
  • Bahasa Kebangsaan
  • Contemporary Ethical Issues
  • Malaysia: Peoples, Traditions, Religions and Beliefs
  • Community Services
Disclaimer: Course Information details may change from time to time. Please check with respective institutions to get updated information.
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