Have you ever wondered how global brands like Apple, BMW and Nestle, to name a few, achieve billions in net worth and soaring sales? How did they survive the technological advancements, changes in people’s attitude and behaviour and most of all, the competitive markets? If you have, our Bachelor of Business Administration (Hons) programme will be the perfect choice for you.
The Bachelor of Business Administration (Hons) programme provides an in-depth understanding of how businesses organise their resources, formulate strategies, implement cutting edge business tactics and capture the market. It is a 3-year programme that includes 3 months of industrial training in leading global and local companies. Throughout the three years, students will gain substantial insight and exposure of the techniques, knowledge and competencies required to face ever-changing real world challenges.
Apart from business knowledge and competencies, students will also be exposed to social studies and the use of English in classes and activities. This provides students with the opportunity to open their minds and develop critical soft skills. Through this balanced work-play environment, students are able to exude their leadership potential and excel in the ever-challenging and dynamic business world.