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Fashion Designer

Fashion designers create original clothing, accessories, and footwear. They sketch designs, select fabrics and patterns, and give instructions on how to make the products they designed.

Fashion designers typically do the following:
  • Study fashion trends and anticipate designs that will appeal to consumers
  • Decide on a theme for a collection
  • Use computer-aided design programs (CAD) to create designs
  • Visit manufacturers or trade shows to get fabric samples
  • Select fabrics, embellishments, colors, or style for each garment or accessory
  • Work with other designers or team members to create a prototype design
  • Present design ideas to the creative director or showcase them in fashion or trade shows
  • Market designs to clothing retailers or directly to consumers
  • Oversee the final production of their designs

Larger apparel companies typically employ a team of designers headed by a creative designer. Some fashion designers specialize in clothing, footwear, or accessory design, but others create designs in all three fashion categories.

For some fashion designers, the first step in creating a new design is researching current fashion and making predictions of future trends, using trend reports published by fashion industry trade groups. 

Other fashion designers create collections from inspirations they get from their regular surroundings, from the cultures they have experienced and places they have visited, or from various art media that inspire them.

After they have an initial idea, fashion designers try out various fabrics and produce a prototype, often with less expensive material than will be used in the final product. They work with models to see how the design will look and adjust the designs as needed.

Although most designers first sketch their designs by hand, many now also sketch their ideas digitally with computer-aided design (CAD) programs. CAD allows designers to see their work on virtual models. They can try out different colors, design, and shapes while making adjustments more easily than they can when working with real fabric on real people.

The designers produce samples with the actual materials that will be used in manufacturing. Samples that get good responses from editors or trade and fashion shows are then manufactured and sold to consumers.

Although the design process may vary by specialty, in general it takes 6 months from initial design concept to final production, when either the spring or fall collection is released. Some companies may release new designs as frequently as every month, in addition to releases during the spring and fall.

The Internet and e-commerce allow fashion designers to offer their products outside of the traditional brick-and-mortar stores. Instead they can ship directly to the consumer, without having to invest in a physical shop to showcase their products lines.

The following are examples of types of fashion designers:

Clothing designers create and help produce men's, women's, and children's apparel, including casual wear, suits, sportswear, evening wear, outerwear, maternity, and intimate apparel.


Footwear designers create and help produce different styles of shoes and boots. As new materials become available, such as lightweight synthetic materials used in shoe soles, footwear designers produce new designs that combine comfort, form, and function.


Accessory designers design and produce items such as handbags, suitcases, belts, scarves, hats, hosiery, and eye wear.


Costume designers design costumes for the performing arts and for motion picture and television productions. They research the styles worn during the period in which the performance takes place, or they work with directors to select and create appropriate attire. They also must stay within the costume budget for the particular production.
Personality & Interest

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Fashion designers typically have an interest in the Doer, Creator and Persuader interest areas, according to the Holland Code framework. The Doer interest area indicates a focus on working with tools and machines, and making or fixing practical things. The Creator interest area indicates a focus on being original and imaginative, and working with artistic media. The Persuader interest area indicates a focus on influencing, motivating, and selling to other people.

If you are not sure whether you have a Doer or Creator or Persuader interest which might fit with a career as a fashion designer, you can take a career test to measure your interests.

Fashion designers should also possess the following specific qualities:

Artistic ability. Fashion designers sketch their initial design ideas, which are used later to create prototypes. Consequently, designers must be able to express their vision for the design through illustration.


Communication skills. Fashion designers often work in teams throughout the design process and therefore must be effective in communicating with their team members. For example, they may need to give instructions to sewers regarding how the garment should be constructed.


Computer skills. Fashion designers use technology to design. They must be able to use computer-aided design (CAD) programs and be familiar with graphics editing software.


Creativity. Fashion designers work with a variety of fabrics, shapes, and colors. Their ideas must be unique, functional, and stylish.


Decision-making skills. Because they often work in teams, fashion designers are exposed to many ideas. They must be able to decide which ideas to incorporate into their designs.


Detail oriented. Fashion designers must have a good eye for small differences in color and other details that can make a design successful.
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