Cross-border e-commerce is to digitize and network the various processes of traditional business. An international commercial activity in which both parties to transactions in different countries complete transactions and settle payments through Internet channels, and deliver goods and complete transactions through cross-border logistics.
This course will introduce the application concepts of cross-border e-commerce, including the use of media, public relations, platform operation and promotion, data analysis, Internet product planning, innovation, sales and customer service, and provide store operations for manufacturing and commercial circulation companies. Online sales, online procurement, and e-commerce project planning and implementation.
The course emphasizes the improvement of the innovative ability of cross-border e-commerce, encourages students to carry out various forms of cross-border e-commerce entrepreneurship, and strives to cultivate high-quality, skilled and innovative talents. At the end of the course, students will be able to carry out cross-border e-commerce activities or provide high-skilled applied talents for self-employed e-commerce companies.