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BA (HONS) Marketing

First City University College
Petaling Jaya, Selangor
This honours degree programme provides the requisite knowledge, skills and competencies in marketing theories, perspectives and applications in a globalised world. Graduates will be able to formulate marketing plans, craft marketing strategies and manage customer relations in a challenging and socially networked environment.
 
Students can apply to be CIM (Student) Affliate at discounted membership fee.

Baca lebih lanjut mengenai First City University College

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Ringkasan Kursus

Pengambilan

Jan, Sept

Jumlah Yuran (anggaran)

RM 56,630

Tempoh Kursus

3 Years

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STPM
Minimum 2Cs, (pass in English and Mathematics in SPM)

UEC
Minimum 5Bs (including Mathematics and English)

GCE A-LEVEL
Minimum 2Es

FOUNDATION / MATRICULATION
Pass with minimum CGPA 2.0

DIPLOMA
Pass with minimum CGPA 2.0

OTHER QUALIFICATIONS
Other equivalent qualifications which are recognized by the Malaysian government
Registration Fee - RM 500
Security Deposit - RM 800
MPU Subjects - RM 1,250
Tuition Fee
  • S1: RM 7,520
  • S2: RM 7,520
  • S3: RM 7,520
  • S4: RM 8,460
  • S5: RM 8,460
  • S6: RM 9,400

Resource Fee - RM 500
Lab Fee - N/A
Industrial Training - RM 2,200 (after semester 4)
Studies Duration - 3 years (6 semesters)
Miscellaneous Fee - N/A

Total: RM 56,630
Year 1
• Economics
• Principles of Accounting
• Business Mathematics
• Business English
• Business Statistics
• Principles of Management
• Financial Accounting 1
• Principles of Finance
• Principles of Marketing
• Business Law
 
Year 2
• Entrepreneurship and Enterprise Management
• Management Information System
• Business Project Management
• International Business
• Marketing Management
• Business Research Methods
• Social Media Marketing
• Customer Relationship Management
• Marketing Communications
• Service Management
 
Year 3
• Strategic Management
• Supply Chain Management
• Marketing Research
Elective 1 (select ONE) :
     • Business to Business Marketing
     • Consumer Behaviour
Elective 2 (select ONE) :
    • Marketing Consultancy
    • Product Management
• Undergraduate Project
• Global Cross-Cultural Management
• Ethics in Business
• Retail Management
Elective 3 (select ONE) :
     • Risk Management
     • Organisational Development Management
• Industrial Training
Penafian: Maklumat-maklumat kursus boleh berubah dari semasa ke semasa. Sila hubungi institusi masing-masing untuk mendapatkan maklumat terkini.
Mengapa gunakan Edumetry?
Entiti neutral
Kami adalah pihak yang berkecuali yang memberikan pendapat dan kandungan kursus, tidak mendorong anda untuk mendapatkan maklumat yang tidak perlu.
Perkhidmatan Percuma
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Profil Ujian Psikometrik
Kami adalah sistem ujian kerjaya pintar yang unik yang mengesyorkan kursus mengikuti profil keperibadian anda.
Menyokong edumetry

Tujuan Edumetry ialah untuk menggalakan pendidikan di Malaysia.

Sekiranya anda mendapati perkhidmatan percuma kami bermanfaat, sila menyokong kami dengan menggunakan semua ciri-ciri kami:

  • Ujian Psikometrik
  • Padanan Kursus
  • Menjadualkan Lawatan Kampus
  • Bercakap dengan Wakil
  • Permohonan Kursus

Dan tentu saja, kongsi edumetry dengan rakan anda!

Sokongan anda akan membantu mengekalkan Edumetry untuk generasi akan datang.


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